DraftKings experienced a challenging October as its stock price dropped 12.32%, closing Halloween at $30.59 — the lowest level since August 2024. Investors grew cautious as new market dynamics emerged, placing pressure on the gaming company’s momentum.
Traders reacted unfavorably to the rising volume in prediction markets such as Kalshi, interpreting the surge in sports-event derivative contracts as a potential competitive threat to DraftKings and its peers. The sector’s reaction resulted in broader declines among sports wagering equities.
While prediction markets captured media attention, a more immediate challenge came from an unusual run of favorable NFL results for bettors. The streak strained the company’s margins and profit ratios during September — the most crucial month of the third quarter for sportsbooks — prompting some analysts to revise their forecasts downward.
“The house doesn’t always win.”
Much of the recent downturn, particularly the early-season NFL struggles, may already be reflected in DraftKings’ valuation. Investors now hope that the upcoming third-quarter earnings report, scheduled for Thursday, could provide the spark needed for a rebound. While optimism remains, recovery is not guaranteed.
DraftKings’ October slump reflects competitive tension and lower sportsbook margins, but its upcoming Q3 earnings release could define whether the company can rally before year-end.