Starbucks' limited-edition Bearista Cup, priced at £23, has caused a frenzy across its cafes. Customers queued before dawn, only to find the cups sold out within minutes of store openings.
Launched on 6 November as part of Starbucks' 2025 holiday collection, the 20-ounce glass cup is designed to look like a teddy bear wearing a green knitted beanie. It features a matching striped straw, making it a unique and sought-after holiday collectible.
The cup's limited availability has led to fights and soaring resale prices. Fans remain uncertain about the possibility of a restock amid growing holiday demand.
Based on previous Starbucks holiday merchandise launches, there may be a small, unannounced restock later in the season. Past items like festive tumblers and seasonal mugs have occasionally returned in select stores without formal announcements.
Industry experts warn that any restock would likely be limited, regionally distributed, and not part of a widespread release.
Despite the chaos, the Bearista Cup remains a coveted item among collectors and Starbucks fans this holiday season.