Riding Shotgun in a Car
For most road testers, the concept of a 'passenger ride' does not evoke excitement.
Riding shotgun can be pointless, unless it's in a rally car, but it can create lifelong memories.
Car maker A will put you on a pre-dawn flight to Helsinki, whence you’ll board an internal connection up to Rovaniemi, followed by an hour or two’s transit and plenty of hanging around, only to sit on the less interesting side of some compact crossover prototype, staring at an entirely disguised dash while being driven around a frozen lake for 15 minutes.
This method allows car makers to string out coverage of their new products.
Author's summary: Riding shotgun has its moments.
More News
- Bridging Generations in B&NES to commemorate Holocaust Memorial Day 2026
- UFC 323 Results
- Durham Council Delays Major Development at Former Police Headquarters
- Time to talk about Bruno! Brunno Ferreira defeats Marvin Vettori by Unanimous Decision
- Scott Parker's 'polar opposite' Newcastle United verdict
- Newcastle 2-1 Burnley: Scott Parker post-match interview
- Durham Osteopathy Receives 2025 Consumer Choice Award
- Marvin Vettori's Comeback: Aiming to End His Three-Fight Skid at UFC 323
- Scott Parker says there is a real calmness at Burnley
- North Little Rock maritime museum to commemorate anniversary of Pearl Harbor attack