Opticians Asda is rated "Average" with 3.2 / 5 on Trustpilot
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www.trustpilot.comHere are the latest updates I can share about Asda Opticians, based on recent industry coverage:
Asda Opticians announced a £2.5 million investment programme as part of its 2026 strategy, unveiled at its annual conference. The plan includes refitting 18 optical units, upgrading diagnostic equipment (including wider OCT access and new pre-test tech), and expanding staff training and development, with a focus on clinical excellence and patient care [source: grocerytrader.co.uk, 2026-02-22; obnews.co, 2026-02-23]. This represents one of the supermarket’s larger pushes into its optical estate in years [grocerytrader.co.uk][obnews.co].
Leadership changes were also announced alongside the investment: Joe Huntford was appointed Head of Optical, and Peena Govind was appointed Superintendent Optometrist, bringing senior clinical leadership to the Opticians network [grocerytrader.co.uk]. Huntford previously led regional operations and now oversees the optical business, while Govind will lead standards across the estate [grocerytrader.co.uk].
The investment also includes expansion of the Level 6 Dispensing Optician apprenticeship and plans to double the 2026 pre-reg intake, highlighting Asda’s focus on attracting and developing optical talent within its stores [grocerytrader.co.uk].
In the context of partnerships and services, Asda Opticians has previously expanded its eye-care ecosystem through collaborations, such as RNIB support programs for eye-care advice and patient assistance, and has run initiatives around NHS diabetic eye screening in collaboration with partners, illustrating a broader strategy to integrate eye care with community resources [rnib.org.uk; grocerygazette.co.uk, 2024-08 to 2024-09]. Note: these partnerships were announced in 2024 and reflect ongoing service expansion rather than the 2026 investment specifically.
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Would you like me to pull the most recent UK press releases or trade coverage to verify if there have been any new developments since May 2026, or to summarize the expected impact on services and pricing? I can also provide a quick comparison of the 2026 investment plan against prior years to illustrate growth momentum.
Do you agree with Opticians Asda's TrustScore? Voice your opinion today and hear what 750 customers have already said.
www.trustpilot.comThe group is recruiting 10–15 positions for the first year of the programme in 2025–2026
www.aop.org.ukAsda has announced a substantial investment in its UK stores over the next year. This marks the supermarket's first major investment since it spent £12 million on upgrading supermarkets across Yorkshire. Asda has announced that it will invest £2.5 million into its opticians network, which includes upgrading physical locations and enhancing staff training and development. The supermarket has over 12,000 stores across the country, with 156 optical units operating in its larger supermarkets. The...
obnews.coAsda Opticians has announced a £2.5 million investment programme and two senior leadership appointments as part of its 2026 strategy, unveiled at its annual conference this month. The investment will support the continued development of Asda’s optical estate, enhance clinical services, and strengthen colleague training and progression opportunities across the business. Key elements of the
grocerytrader.co.ukAsda has debuted an industry-first optician apprenticeship programme giving 13 staff the chance to become a dispensing optician.
www.grocerygazette.co.ukIf you're affected by sight loss, we're here for you
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